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Why you should trust Ray White Surfers Paradise to help you sell at auction

By Andrew Bell

If you are thinking about selling your home, you have some options for how that process will look. You can have a traditional home sale where you receive bids over the course of several days or more, consider your options and select a buyer. Alternatively, you can sell at auction, wrapping up a home sale in a matter of minutes.

At Ray White Surfers Paradise, we believe an auction is great for drawing attention to your property in a unique way, and often, ensuring you get a strong price for it. The following are some of the reasons we can help you maximise your sale with an auction:

It starts with marketing

We put our full weight behind an effective, strategic marketing campaign that will develop serious interest in your property, leveraging a variety of tools that help ensure your property is connecting with interested buyers.

An auction creates serious competition

Generally speaking, there are two types of people who show up to auctions: People actively hunting for a home in your area, and those who are more passively interested in making a purchase. The Ray White approach helps ensure your property appeals to both, raising the likelihood that you'll have plenty of bidders for your home.

More bidders and clear competition mean higher prices

When you have more would-be buyers coming into an auction with multiple levels of interest, that's a great way to generate bidding competitions. Especially if there are multiple people who are seriously interested in buying, that could push bidding to a higher level.

Interest is growing

As of June, we were seeing an average of more than six registered bidders per auction. That number is nearly double what it was in the same month last year. More bidders generally means more interest — and higher prices.

We can bring our experience to bear

On an average day in Australia, Ray White helps 119 homeowners sell their properties. That's more than 43,400 sales every year. Few can match that kind of track record, and we'd love to bring the full history of our experience to bear for you.

With all of the above in mind, if you;'re thinking of selling your home in the near future, it would be wise to give the experts at Ray White Surfers Paradise a call and talk about the unique benefits an auction may bring to you. We're here to help, so get in touch today to learn more about what we can do for you.

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