THE Ray White Surfers Paradise Group is gearing up for its “most spectacular” annual property showcase thanks to strong early demand from prospective buyers ahead of The Event 2017.
RWSP Group CEO Andrew Bell said his team had been planning January’s The Event for the past nine months with the knowledge the Gold Coast property market was experiencing huge demand and, based on current tourism figures, there was an expectation of record visitor numbers at that time.
“We are assembling a wonderful array of properties from all over the Coast, at all price brackets, and all property types for the city’s most significant promotion of Gold Coast property,” he said.
“The market is strong, the best it has been in nine years, and continuing on a healthy growth trajectory.
“Both sellers and buyers regard now as a good time to transact property on the Gold Coast – sellers are receiving very good sale prices and buyers feel confident the city has a strong base and is representing fair buying by comparison to other major locations in the country.
“Vendors have been expressing interest in The Event since early in the year and we are confident we’re building the best showcase of Gold Coast properties for January.”
Now in its 24th year, The Event will be staged at the Gold Coast Turf Club Event Centre at Bundall on Sunday, January 29.
Mr Bell said RWSP recorded almost 50 per cent more sales in January than any other month of the year due to the influx of local, interstate and international visitors to the Gold Coast.
“There is no market in Australia that has a more pronounced or compelling period of time for selling property than the Gold Coast in January,” he said.
“The Event capitalises on this influx of prospective buyers and receives a higher marketing profile than any other real estate event in Australia.”
Mr Bell said as a result of its profile, The Event had become an iconic weekend in the nation’s real estate calendar, which people fly from all over the country to participate in.
“The benefit of having conducted The Event over 24 years is that we have learnt so much about the dos and don’ts and that experience has been critical in developing this hugely successful property promotion for our sellers,” he said.
The Event 2017 will also feature the Gold Coast Home & Living Expo – now in its 3rd year – a free boutique event which puts buyers and sellers in easy reach of all the significant services required in the transaction of real estate.
This includes access to the best home loan interest rates in the country, pest and building inspectors, lawyers to provide advice regarding conveyancing, body corporate advisors and depreciation specialists.
“The idea behind the Gold Coast Home & Living Expo is that buyers and sellers will be able to have every question they have about transacting real estate answered,” Mr Bell said.
“We are thrilled to bring this back as part of our program for The Event 2017.”
Visit www.theauctionevent.com.au for more information.