Many Australians know that Surfers Paradise is a fun and action-packed region, but word is set to spread even further after a new tourism plan was approved.
The Destination Tourism Management Plan (DTMP) aims to double visitor expenditure in the Gold Coast region by the year 2020. Not only will this boost local business, but it will lead to a strong economy to benefit investors of Surfers Paradise property, too.
"Our city's tourism industry – the country's fourth largest – is worth $4.6 billion and sustains 30,000 jobs. The DTMP is about reinforcing this strong foundation, finding strength in collaboration with key stakeholders, developing new tourism experiences and sustaining our industry success," said mayor Tom Tate in a 20 May statement.
The DTMP also outlines a number of projects that will turn the Gold Coast into an even more exciting place to spend time. Some of these include things like an iconic surf museum, more bike trails, light rail connections and the Gold Coat Cultural Precinct.
While some of these projects will be there to increase tourism from domestic and foreign visitors, there's no reason why locals can't get in on the action, too.