The Gold Coast is one of Australia’s fastest growing metro areas

For decades, the Gold Coast has been known as one of Australia's prime destinations for holidaymakers of all ages. Whether you're in the market for amusement parks and water adventures or haute culture and fine dining, the area has a little bit of something to entertain everyone during their time away from the rat race.

Recently, the area has become known for more than just recreation. You don't have to be on holiday to appreciate what the Gold Coast has to offer – in fact, the metro area is one of the fastest-growing in Australia, and much of that growth comes from ordinary people who are settling into homes, jobs and schools.

While the Gold Coast might not be Sydney or Melbourne in terms of its total population and economic clout, it's rapidly growing, and it may someday be right up there with Australia's largest cities. Now's the time to get in while it's on the rise with a sound investment in real estate.

Massive growth in the 21st century

If you've recently been considering an investment in Gold Coast real estate, you should know: You're absolutely not alone in that regard. According to research from Id Consulting, the Gold Coast has been steadily rising to prominence in Australia, as the area is now seen not just as a tourism and retirement destination, but also as a growing metropolis for everyday people.

The statistics bear this out. According to Australian Bureau of Statistics data on regional population growth, the rise has been steady throughout the 21st century. As of 2001, the Gold Coast population checked in at 387,102; it grew steadily over the course of the next decade, with annual increases between 1 and 5 per cent, and reached 513,954 in 2011.

It's not just the data that demonstrates the Gold Coast's steady growth; one can also simply look to the skyline and see the impact. New industrial facilities and high-rise apartment buildings are sprouting up all over the city, providing new homes and jobs for the rapidly growing population.

Investing wisely in real estate

If you're looking to join the hordes of people already investing in Gold Coast property, you'll need to do your research and ensure you find the right property for you. Perhaps the most important criterion to consider is location – there's a big difference in lifestyle between living right on the beach versus farther away from the shore. If you're going to buy a house, you want the locale to be the right fit for your way of life.

For anyone who's unsure about the area they're scouting, it makes sense to reach out to a real estate expert first and get the lowdown. Talking to the professionals can help with better understanding the region, finding the best price and negotiating the terms of sale. Gold Coast real estate investment is a high-stakes game, and you don't want to make any mistakes.

Trust the Gold Coast property experts

You want to work with the only the best realtors when it comes time to buy property on the Gold Coast, and at Ray White Surfers Paradise, we have the right personnel to help to achieve your ownership goals. To get the inside information and the best possible deals on Surfers Paradise property, you should trust no one else.

We have four office locations within Surfers Paradise itself, as well as many other spots across Australia and in foreign markets including China and the US. Wherever you are now, it's never too far away to make the move to the Gold Coast. Join the hundreds of thousands who already have.